The now well established bakery on Barton Street in Bath are reaching out to the business community at large to help it’s growth but as Duncan, company founder explains, they are not after handouts:
“With the economic uncertainty that is ahead businesses need to be more careful now than ever with their spending. This is why we have chosen to offer varying levels of investment against which we are offering the businesses that choose to back us a number of rewards ranging from mince pies for the office to full corporate team building days with a fantastic meal and bread baking activities in our bakery school, corporate event catering or even a christmas meal for their staff or clients”.
The company is not new to crowdfunding. Back in 2013 they broke records by raising £55,000 in just 9 days which helped finance their move into the current premises. The expansion will allow the bakery the much needed space for additional seating and room for a brand new fully equipped bakery school: “our reputation as a bakery is now well established but as people are discovering the food offering we have, we struggle to seat everyone who wants to eat with us. The expansion will also allow us to keep up with demand for our sell-out bakery courses”.
As Jamie McNeil from McNeil commercial, (one of the firms that has elected to back the bakery’s expansion) explains, Bath is a tough city for independent businesses to operate in:
“I am delighted to be working with Thoughtful Bread and helping them try to secure new premises for expansion but it is not easy. This is unfortunate because Thoughtful Bread is a brilliant brand, their produce is top quality and the business is being driven by Duncan Glendinning who has a love of his craft and is a genuine leader in his field. It is a real challenge for any independent businesses to work financially in Bath city centre as they all face the common threats of competition from large corporate brands, high business rates, lack of appropriate space and certain landlords seeking to charge high rents. BANES commercial property asset strategy in my opinion is a disaster as it is clear that not enough has been done to ensure local independent businesses like Thoughtful Bread and many others can be accommodated. It’s therefore up to local people and visionary commercial property landlords to make things happen and I sincerely hope that both will get behind Duncan’s vision”
Businesses that have chosen to back Thoughtful Bread and bag themselves some of the catering and corporate entertainment that’s on offer include:
EP Mallory & Son Ltd
“The Thoughtful Bread Company epitomizes all that is good in an Independent Business. The traditional qualities of a home grown bakery which services the customer both in terms of being made and consumed on the premises is a rare find. Every encouragement should be given to a business that wishes to expand its success story into new horizons.”
Robert Vander Woerd, Managing Director, EP Mallory & Son Ltd
Jacobs Coffee & Mokoko
“We have been working with Duncan for the last three years and as an independent business also we have come to admire and recognise the huge effort and pride he puts into his business and customers. We have benefited so much from working with Duncan at Thoughtful Bread and without hesitation want to support him further his success in any way we can.”
Jake Harris, founder of Jacobs Coffee house and Mokoko
Kaleidoscope hotel collection – Abbey Hotel, Villa Magdala and No.15 Great Pultney
“Christa and Ian Taylor, owners of the above hotel collection and their entire team are delighted to be supporting Duncan and the thoughtful bread company. We love his passion, charisma and entrepreneurial spirit. The early stages of most businesses can be very challenging and it takes a huge commitment and determination to get through as an independent. We love to support and back people like Duncan and his team who have that steely drive to succeed and to be best in their class.”
Christa and Ian Taylor, owners of Kaleidoscope Hotel Collection
“I’ve supported Duncan professionally with the development of Thoughtful Bread over the years and seen it flourish with him at the helm. I certainly believe he can do anything as he has the passion, drive and focus to make it happen. All he needs now is a little support from you!”
Martin Hoyle, Managing director PMBC Ltd
“We at Lovejoys Wholesale are very happy to support Duncan in expanding his business into the next door premises. The Thoughtful Bread Company is very well suited to Bath and we wish him every success with this interesting way of raising the finance through contacting people that he deals with. We are a local business supplying fresh fruit and vegetables to many Bath businesses and are glad to help him to grow his Company, you only have to walk past the door to smell the wonderful bread”
Neil Mortimer, Managing Director
“ We’re delighted to be a part of Thoughtful Bread’s growth. The team at SearchStar love the morning pastries, cakes and lunches, the list of favourites is endless, and we feel incredibly lucky to have you just around the corner. We can’t wait to try even bigger and better cakes! Good luck with your continued rise!”
Dan Fallon, Managing Director, SearchStar
“At Mogers Drewett we are proud to support local independent businesses such as The Thoughtful Bread Company”
Steven Treharne, Managing Partner Mogers Drewett
Here’s how businesses can get involved:
- £500 indie business support – a huge thank you from us, a mention on our patron’s wall and in social media, lunch for up to 10 of your staff and 100 mince pies for the office this Christmas.
- £1000 – a huge thank you from us, a mention on our patron’s wall and in social media, a lunch/dinner for up to 20 of your staff or clients, and 100 mince pies for the office this Christmas.
- £5000 – as above including a private booking of our bakery to include bakery tour, bakery course and light lunch for up to 15 of your staff or clients, and separate private lunch/dinner for up to 20 of your staff or clients on another occasion.
They are aiming to raise £30k and assuming they get the planning consent and secure the lease they hope to carry out the works through August.
“This is a very exciting time for us” explains the bakery entrepreneur. “Unlike other bakeries with large scale wholesale plans, our ambitions are a lot closer to home. We are working towards being a busy local bakery and café, supportive of, and supported by the local community”.
As July is labelled as independent businesses’ month, Duncan is calling all interested businesses to get in touch if they want to join the growing number of businesses backing them in this innovative bid to grow the company.
They will also shortly be launching a campaign for individuals wanting to bag themselves a slice of the action.
For all enquiries contact: